‘Specific advice about exactly how to utilise online tools for my business. Alison is very helpful, practical & down-to-earth.’ Network Member

Many creative businesses say that the majority of their new customers and clients come from word-of-mouth and referrals, so how can you use social media to maximise this? Having a presence in the online world is now a key part of being ‘found’, by those that might want to buy your work, commission you or collaborate with you on interesting projects. Being engaged in social media can also help you to stay abreast of what’s happening in your sector as well as opening up exciting opportunities to work with those outside of the usual boundaries.

This session will take you through the steps of establishing a successful online profile, how to develop your creative business networks and effectively take your collaborations forward using online tools.

Alison Coward is the founder of Bracket, a company which helps creative freelancers, businesses and organisations collaborate more effectively, supported by online tools. Alison has a background in creative business support working as a project manager and business advisor. Her previous roles have included Events & Membership Manager at Hidden Art and Lead Officer at Enterprise Centre for the Creative Arts. Alison is a board member of Creative Capital and has an MA in Enterprise and Management for the Creative Arts.